Botanica Boos brand identity now embodies the inherent connection between children and the natural world, emphasizing curiosity, exploration, and creative expression. Leveraging this essence, our further approach was rooted in a design narrative that seamlessly merged whimsical elements from nature with storytelling components.
The brand's visual identity is a testament to this concept, drawing inspiration from the enchanting natural world. Each aspect, from color palettes to graphic elements and product design, was meticulously crafted to resonate with the brand's core values. We captured the brand's curiosity and penchant for storytelling through playful yet sophisticated design elements, encouraging kids to explore, wonder, and create.
Our collaborative efforts with Bad Accents Studio culminated in a kidswear brand that not only reflects the enchantment of nature but also nurtures the innate curiosity of children. Botanica Boo celebrates the joy of discovery and playful learning, inviting kids to connect with the world around them through artful expression and imagination.
